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INDUSTRY COMMUNITY MEDIA
Industry community media is all about providing for an industry an interactive business media platform which enables both businesses and people working within that industry to publish news stories, articles and chatter. As an interactive business media, our objective is to put industries in a situation where they are able to self generate content so that the media sites become, effectively, a collaberative, living thing with two directional communication between media supplier and media consumer.
This principle has been admirably demonstrated in social media and the likes of Facebook, My Space, Twitter and others have all proved that the concept is appealing to media consumers. Our goal is simply to provide a similar kind of media environment for industries.
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